Fastest Path to Growth? Tap Into Your Network
What do you envision when you think of growing your business? Typically it’s new leads or prospecting. But most of us do a really crummy job of utilizing that asset called our network, or our Biz Besties, to really help us grow. What is a Biz Bestie? You may have met recently or known each […]
Have you KISSed your business lately?
Keep it Simple, Sweetie! One of the things I see with entrepreneurs in the second and third years of their business is a tendency to overcomplicate things. If you have made it through your first year or two then something is working. Congratulations! Really! Something like 20% of small businesses fail in the first year, […]
CEO Time – Is it on Your Calendar?
Ah – time to plan…when is there ever enough time to stand back and just think? I may sound like a broken record, but putting a non-negotiable block of time on your calendar for CEO time is the only way this is going to happen. As entrepreneurs, especially during growth surges, it is easy to […]
Ditch the Distraction – Insert Focus
Growing a business is a roller coaster. Good days, bad days, good months, bad months. As you grow, the balance can tilt to the bad side if you are not careful to protect your strategy, your direction and your “why.” Nothing kills the desire to get out of bed on a workday than if you […]
Freedom! Map Out Your Week According to You
Last week we started with non-negotiables in our life and business. This week, let’s take that a step farther. Establishing a weekly schedule to fit you and your life is a very freeing experience. I can just hear the screams now: “But I have so many clients to tend to!” “But I have so much […]
How to Get Over the Fear of Creating Videos
Today we are talking about video and specifically how to get over your fear of being on camera. We have been talking in the past few weeks about how important video is not only in Facebook Ads but in your business in general. But many women are not brave about hopping in front of the […]
The Importance of Video in your Facebook Advertising
Video is so important for your business, especially on Facebook, that I’m going to be doing a 2-part series. How is it important, you ask? Facebook is favoring video posts in the newsfeed – so you will get more reach! A little background: FB wants to be more personal, engaging immediate and in the past year […]
Warm Audience – Don’t forget your Tribe!
Once you have someone on your email list, or liking your Facebook page, or in your Facebook group, it’s easy to think you’ve “got them”. Meaning, they already know about you, and don’t need to hear about your newest offers or see your ads. Not true! You warm audience is the most important piece of […]
Facebook Strategy vs. Facebook Ads
There is a difference between “dabbling” with Facebook ads and having a well crafted, results oriented, long term strategy. You will need patience, tenacity, and a bit of Sherlock Holmes to make it all hum. But once it does, you will have an endless stream of prospects, leads, clients and revenue.
Facebook Live
Just introducing myself and my services on Facebook Live and answer the question – just what IS a Facebook Ads Strategist. I’m on Facebook every Friday at 11 am Pacific time with a FB Live focusing on various aspects of Facebook advertising, and growing your business. Join me any Friday on my Facebook Page.